Shopping Intangible! Have you bought the idea like future planning,consult etc?

@aliasad (1567)
Pakistan
April 27, 2007 8:47am CST
My younger brother has recently joined an insurance company and he got a precise training. He told me that the basic theme of their training was selling the ideas. They convince the people to pay for an intangible thing. How about you people? Do you go for idea buying or the things like that? What sort of idea or consultation was that? Was that effective? Please share!
2 people like this
4 responses
gberlin
@gberlin (3836)
•
27 Apr 07
Insurance is good. It can give you peace of mind knowing that if something happens you are covered.
gberlin
@gberlin (3836)
•
28 Apr 07
I have life insuranc to provide for my wife and children if I should die. I have car insurance because it is required where I live in Michigan in the U.S. I also have renters insurance in case something happens to my things in my apartment.
aliasad
@aliasad (1567)
• Pakistan
28 Apr 07
Did you get yourself insure by your own or ... Who convinced? How do you feel about the thing that would take a long to be in existance?
1 person likes this
cassidy22
@cassidy22 (2974)
• United States
27 Apr 07
We buy intangible things all the time!! Closing costs on a mortgage, that's buying the services of the banks, title companies, etc. Using a credit card - those finance fees are to pay for the service of someone managing your money for you, instead of carrying cash. Medical bills, health insurance - all of that is paying for a service, not a tangible thing that you buy. So we all buy intangible things...
aliasad
@aliasad (1567)
• Pakistan
27 Apr 07
Yes, you are right that services are intangible things we most of the times buy .... thanks for your nice addition.
Mithoo
@Mithoo (255)
• Pakistan
28 Apr 07
What I believe that everybody is directly or indirectly involved in this. If your go for the consultant for a particular disease and seek his opinion, its just like the buying his words. Students, while going for coaching centre are paying the fees for the expertise of teacher utilized and so on. So intangible shopping is always there.
Allieloopy
@Allieloopy (84)
• United States
27 Apr 07
Well I guess that makes sense. You are not really buying insurance, you are buying peace of mind. It must be very hard to sell something that the person couldn't touch or see. I am always on my guard when someone comes across as too slick or salemanlike. I wish your brother luck in his new job!
aliasad
@aliasad (1567)
• Pakistan
27 Apr 07
hmmm Peace of mind! Do you think that it can be purchased? I don't think so.