The Important of a brand
By anjrit
@anjrit (997)
Indonesia
May 24, 2007 9:31am CST
What the impression if you look Ferrari?luxury, fast, and detail.
How about BMW?powerful,fast?
And the last how about adidas or nike? is it sporty,fair,friends,compete etc?
So, in your oipnion what the important of barand of product?how they can build a powerful brand ?
1 person likes this
1 response
@prasad1961 (5597)
• India
24 May 07
Power of Branding is much higher than the actual product. It a subject with great depth you may see the various categories in the Branding information. See the referrance through website: www.assureandhra.com
@kpatelseo (6)
• India
4 Jan 08
Branding create trust to the customers of the particular brand Its a bond between customer and company.
Below is not my words, but stated at : http://www.brandcityinc.com
"A Brand is not a product. It is the sum total of everything a company does - the good, the bad, and even the off stretegy - that creates a large context or an identity in the consumer's Mind."