A Cure for Adsense Blindness - Time Delay Ads Display
@sachin_sachin (1544)
India
June 28, 2007 4:03am CST
“In order to reward regular readers, and as not to put off new readers, new articles have no AdSense units whatsoever - after a week elapses, the ads automatically appear”
Wish this could be implemented in Blogger but nevertheless, a great piece of advice from Stuart Brown for Adsense Publishers that won’t hit your revenues but still offer an ad-free experience to people who religiously visit your site each day in search of fresh content.
Organic traffic (from the search engines) tends to perform far better than referral-based or direct traffic, so it’s the archives that generate most of the ad income.
Removing ads from the new articles preserve the user experience whilst not making much of a dent in the bottom line. By the time the article is indexed in Google, the ads will start to appear. In essence, the organic traffic to the post archives sustains the site, while the new articles drive readership and encourage users to subscribe
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1 response
@sachin_sachin (1544)
• India
29 Jun 07
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