What's up with these fake showbiz couples?

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In local showbiz here in our country, there are many fake "couples", so-called love teams. They fool the public into thinking that they are in a real relationship just so that their movies and TV shows would sell. Before there were Rustom and Carmina, Ariel and Regine, Jericho and Kristine. Now we've got Diether and Kristine, Jericho and Heart, John Lloyd and Bea, Juday and Ryan. These actors and actresses make big bucks from their fans. I think the only real couple is Sam and Piolo. Do you have fake showbiz couples in your country? What can you say about them?