Christmas Spirit Destroyed

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Christmas used to be magical. It still retains some of its charm, but by now, it has deformed into a financial enterprise as opposed to the celebration of love and forgiveness. Already at the start of october, people (at least here in toronto) are bombarded by constant and relentless advertisements pressuring you to buy camera phones, iPods, PSPs, computers, or other extremely costly appliances/gadgets for your loved ones. Whatever happened to a sweater and fruit? Don't get me wrong, i'm not saying that it isn't nice to buy something great for your loved ones, but it's not about giving anymore; it's about WHAT you are giving, and this causes me great distress. Not to mention that because of all the early holidays spirit exposition, by the time Christmas comes, I already can't wait for it to be over. I know this sounds grim, but this has been on my mind for quite some time, and I think that companies have made Christmas to be a tool to generate massive revenues for them, and have nearly eliminated all the magic and sentimental value this celebration previously had.