Why do brand name clothes seem more desirable

I believe clothes are clothes, and it's the person that makes them fashionable. Walmart has nice clothes, and now an organic line which is really great. If I do get to buy name brand it's something like hollister or abercrombie cause they have clothes that "scream" the name out. Instead of some $200 shirt that is just a plain color. All clothes cost the same to make!

well brand name clothes seems more desirable to people since they are being endorsed by big celebriaties who will definately not go for cheap things.so people make their mind and conscience that whatever they are doing is correct.and ofcourse for all that they are being charged.however one tihng good about the brands is that the quality is very good whatever it might be.and that they have to do to be in market since its a stiff amrket in today's world.so one can be definately sure about the quality when buying a brand.might be they pay more for that but they get something worthwhile for which their mind is at peace/

brand name clothes is more desirable it is because they last for a couple years e.g the clothes. if you bought for a branded name u could used it not just once. but if you by a not that branded name clothes how many times you could wear it?.