My turn to ask..... Do you think Internet is the best way of advertising?

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We friends were just discussion on internet couple of days back and one of them asked, it's the best of creating awareness and the easiest and the cheapest way to advertise too. Many agreed but I still have some points in my mind that it is not instead the newspapers are the more better way of advertising and creating awareness. I have couple of reasons of my own for that but I believe internet has a long way to go since there are 6 billion people alive in this world and not each one of them has access to the internet. While most of them or many of them have access to newspapers. What do you think regarding this? Do you think internet is the best or the better way of advertising or it is the newspapers?