Give me more information about link baiting

Link baiting is where you provide something useful on your website which people will link to, without you providing any incentive. Here's a blog article on it (the article is itself linkbait): http://www.stuntdubl.com/2007/01/12/linkbaiting-hooks

It means you have create a traffic on your sites and place a link in your link-partners sites. Link-popularity? link-popularity refers to the number of links pointing to your site, from other sites on the web.The Search Engines consider your site important and rank it higher if several other sites link to your site. Benefits of Building Link Popularity