What is the Most beautiful tourist spot in Switzerland?

There are tons of places, I really liked both Zurich and Lucerne. I'll have to think more about specific places. One place you must visit Is Rhine falls, it's absolutely beautiful. Also, while you are in Switzerland, be sure to try Movenpick ice cream(they are also a hotel chain, kinda like we have howard johnsons here in the US). Movenpick's ice cream is the best in the world. :)