Tell me the reason why I must buy an ipod,please.

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My last mp3 player is broken and I want to buy a new one.Many years ago,I heart the ipod is wonderful and interesting.But it is expensive for me,and I am poor.However,I love music so much.The ipod'sound is clear and famous. I can buy a cheaper one out of the ipod instead. Could you tell me the reason that I must buy an ipod. Thank you so much!