Advertising - myLots sole source of revenue.

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I have been considering the layout and functionality of the site. I have yet to click on any of the ads displayed by Google or the banners. Have any of you clicked through an advertiser yet? It seems to me that advertising is the only source of revenue for myLot, yet they are offering to pay us to post. What are the odds that a site like this can sustain its operations off of the ad revenue alone while paying its members to post? Granted they don't pay much. I have accumulated a whole 45 cents so far but I have not contributed to the ad campaign. I guess it is a general poll asking if myLot will sink or float and what if any other thoughts you have on this topic.