Bsuiness management,You are not and they also like it.

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Many business books are heavier on jargon than on wisdom,executives often complain,But among this year's titles are some taht can sharpen managers' thinking about technology,management and careers.Other technology,management and careers.Other simly offer pleasure,as the holiday season gives some respite from meetings and business trips. The exchange of ideas on the Internet,for example, is bound to keep proliferating,which is what makes 'wikinomics;How Mass Collaboration Changes Everything,'by Don Tapscott and Anthony Williams,wothwhile reading. The book highlights hwo traditional collaboration among employees in meeting on a much vaster scale, Thanks to the Internet,masses of people beyond corporate boundaries can exchage thoughts and innovate to produce content,goods and services.Web sites such as Wikipedia,the user-edited online encyclopedia, Myspace and even the Human Genome Project encourage this interaction,which spurs growth. Some corporate executives still lament the competition this poses to their proprietary marketplace offerings,but Mr.Tapscott,a proponent of open sourcing,argues that more you share,the more you win.He and Mr.Williams outline ways to exploit the power of online collaboration.They describe how companies from Flickr to the more traditional Proter&Gamble have benefited from inviting in ideas from cusomers and others browsing teh Web. For a trenchant view of business and business advice,take a dip into 'The Halo Effect...and the Eight Other Business Delusions That Deceive Managers,' turned professor,asserts that a great deal of analysis offered by consultants,academics and the media is simplistic and often'deeply flawed.' When a company reports that sales and profits are on the rise,for example,people say it has a visionary leader and a brilliant strategy.When perforamce then falters,they say the leader was myopic and had the wrong stropic and had the wrong stategy.Yet little in the way of leadership and strategy may actually have changed. The book illustrates this point by delving into good and bad times at big companies such as Cisco and IBM.It identifies nine common business delusions, including'single explanations' for success or failure, and'absolute performance.'Because company perfomance is relative to competition,following one formula can never guarantee results,Mr.Rosenzwieg asserts.Success comes only from doing things better rivals do them.for a quick-fix prescription and who understand that wining depends on knowing one's own company and on executhing smart decisions well-with a little luck mixed in. Managers who want to be better bosses may turn to 'The Three Signs of a Miserable job'by Patrick Lencioni,the author's latest management fable,which uses fictional characters to illustrate what should be self-evident;Unhapy employees are those who don't feel valued or listened to,don't know why their job matters to others,or don't know how they are performing.All these problems can be how they are perfoming.All these problems can be fixed easily,as Mr.Lencini outlines in his tale.The book is a quick read. As a matter of time,not to write complete reserved.