Can I paint my white car blue?

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I recently bought a used car and I don't particularly care for the color. Can I have it repainted to a different color? Nothing special, just a new solid color. I see they do this to the extreme on shows like "Pimp My Ride" etc.. I am wondering about several details: 1) The cost 2) insurance ramifications 3) other government/local ramifications (do I need to register the color change?) 4) where do you suggest I have this done? Here are the details of my car for reference: White 2001 Toyota Prius, located in near Washington, D.C. There's no rust or anything, but there are some unique things on the car that may be dificult to paint (i.e. around the Toyota logo, and the strange Prius battery vent outside behind the left passenger seat. Do things like logos and other insignia get removed before painting and then reapplied?