Is Ether a legitimate program?

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It sounds appealing. My two questions are, is this program a legitimate and paying program, and also. Do they even have a customer base? As in, enough traffic for it to be worth your time? Also. My third question is if it's legitimate and paying, what types of rates do you think would be reasonable to set that people would actually pay, and what kind of stuff do you think people would be interested in? I'm knowledgable in a whole lot of areas so this would be pretty awesome if it was in fact, legitimate. It's easier then setting up your own business, and it would be good practice for when I actually decide to start up a business and interact with quite a number of people. So, anyone who can help me and answer all my questions above, 'specially the whole "legitimatacy" issue, that would be greattt.