There is a reason to hate it...

It is very odd looking like some sort of broken up peice of something that I dont have words to explain.

i'd say that logo is hideous! who are the members of the current olympic committee who decided on that? maybe that would shed light to everything. i wonder why that logo was released early...

urgh..god that's awful. shapeless,and a bad combination of colors.it hurts the eyes to look at.

Maybe that is just the initial logo... there is still time to change that... and three years is a pretty long time... I must agree that the logo is not at all that good... too simple that even a gradeschooler can create something much better... at first sight... i thought the shapes represent the continents of the world... but i was obviously wrong since there are only 5... and the world has more continents than that...

I know what you meant. Actually I read this via the net and I have to say that I am impressed to some people's "imagination". Actually I can't think something is wrong with it anyway. Perhaps this is why different people can see the same thing differently. I love China

Haha, even the color itself is a bit....you know.....inappropriate??? And what's with the shapes? Reminds me of LEGO. But whoever came up with it sure have a good reason so I guess we'll just have to respect whatever is the meaning behind.

Umm, lets just say HATE is too strong a word, so I’ll put it down to incomprehensible. Yes, that’s exactly what I find this logo to be. To my simple understanding, a logo would either have a well-known animal or plant or place of a country so that the country is easily recognizable, or it can have a symbol of the sport it represents with colours of the country in the background, or some theme associated with the integral motives of the games and so on…but this is like promoting abstract art and sorry, I am thick-headed enough to be able to insulate myself from anything abstract.

I can't say I like it or don't like it, to me it is just another logo. I have seen some strange logos and after hearing what the reason for the specific logo was, it made sense. I believe the people behind the logo are far more intelegent than we are when it comes to logos, just as I know far more about paving that bilions of others around the world. You know more about a lot of things than bilions of others do and some of the things you come up with might seem strange to others but make sense to you. I have learned that our people are getting more critical by the day. We are very quick to critisize something before we know anything about it. We are a very negative generation and I believe that is one of the main reasons for us being an unhappy generation, always seeking things that will amuse us because we don't see anything good in things anymore. Live and let live. Concentrate your energy on those things that will satisfy you and give you pleasure, ignore those that you want to critisize. To critisize is not constructive but destructive in most cases. Whether we like the logo or not, the Olimpic commitee of London has aproved it so it must mean something. It is not about the logo, it's about one of the most spectacular events in the world, for our enjoyment. Blessings

For London Olympics read: It's a Knockout, 2112 Style!!! Cadbury's chocolate are one of the sponsors ... Last I heard, the circles were going to be replaced with a line-up of burgers and donuts!

Hi Raj, just take it easy. A logo is a logo. There is no necessity that it be all attractive. it is just a logo - a sign, a symbol and it really symbolize the sports. I do not find anything oddity with this logo. Just believe me, i am not just arguing here man.

hi coolmailraj! :) About the 2012 olympics logo... I couldn't believe at it alaso that they would really use that logo. I was used on seeing the traditional olympic logo which has 5 rings.. different colors etc etc. Even if you would say that this logo would be abstract.. in my own opinion, i think it just doesn't suite the olympics well... as from what I can see.. logo is the number 2012 itself.. made in abstract form. But I think if they would think of a logo, they should consider more of what the event is for, and not about the name of the event itself. happy mylotting :)

ya definitely this logo seems very strange. I thought this is a picture of any shoping mall.and by looking it nobody can say that thhis is the logo of OLYMPICS.

I agree with you. It is kind of a strange logo for the olympics. I believe they can do better than this.I like smileys but this doesn't suit anything, like you said. Have a good one and happy mylotting! Kathy.

the first time i saw this logo really surprise me,cos it looks so strange,and not much artistic.the color-pink,not very suit for the sports,i suppose.the point is the shape,i really don`t like this ruleless form.

i thought it was a broken chinese character. :) anyway, maybe the organization has a better explanation why they chose that kind of logo for the 2012 olympics.

I can't see the picture clear enough to make out what it is. it's very small as an avatar.

I mean what is it try to show? There is no sports person in it. NO one is singing or dancing either. So, what exactly they are doing? Are they sad becaue there is a Global Recession in the air, hmm, that isn't the case either. Some body please tell me the meaning of this logo!

If that logo has a meaning then i'm sure the one who made it has a lot of explaning to do since it looks nothing but pieces of shapes with dull color. I don't think it's a map because it'll be a lousy map if ever. I don't think we have to decipher the meaning of that logo since even children participates in Olympics even as spectators.

Its a disaster specially when compared to logo of last Olympics. And its designed at a cost of 400,000 pounds..lol. And it is already facing lot of criticism, its really not the one expected for nearly half a million..lol

It's rubbish. It's boring. I am sure child could have done better at a fraction of the price.