Scary Movie Poster

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This is a poster for a local movie (Skip the Chinese characters please). It's really really eye-catching. Personally speaking, I like the design / I should say the creativity. It's pretty scary with only half of a face peeling out from nowhere an don that face is a pairs of cunning eyes but a friendly smile. Wow! Remind me of Mona Lisa, the mysterious smile!:P Oh, this is more thrilling than a scene of a screaming woman or a bloody transparent spirit. Because You don't know what that smile means. One thing, however, is that I know this movie is a detective movie with horror. And I wonder with such a poster more scary then that of horror, how many people got frightened by it? Though I must admit it catch people's attention. What do you think of this poster, myLotter? Does this movie poster looks inviting to you?