Is the "ugly truth" really true? defend your sexes!

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have you seen the poster of katherine heigl's and gerard butler's movie? the one with the restroom figures of a man and a woman? the one where the man has a heart drawn on his manhood while the woman has a heart drawn on her head? YES! that's what i'm talking about. i was just wondering if it's really true that men think that way about love and whether women think that way too as depicted by the poster. it's so easy to generalize but i'm interested in knowing how individual men and women feel about this. everyone is subject to individual differences, ain't it? ^^ man and women, defend your sexes now! it's one interesting battle we have here. ^^