Pay for Clicks vs Pay for Views? HELP?

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Based on the following, which would you choose if you wanted to place an ad for your business? Which one do you think would get more exposure? CPC vs. CPM For any available ad inventory, Company X selects the best ad to run based on the cost per click or impression and ad performance. If you choose a Pay for Clicks (CPC) model, you will also bid on how much you are willing to pay for each click on your ad. Company X will display your ad in the Ad Space. The amount you are charged will never exceed your daily budget. If you choose a Pay for Views (CPM) model, you will also bid on how much you are willing to pay for every thousand impressions of your ad. Company X will display your ad in the Ad Space. The amount you are charged will never exceed your daily budget.