Nowadays Advertisement is Important

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Modern age is an age of advertisement.It is an art of nowadays to attract public attention through advertisements.Radio,television,hoardings,posturing,leaflet,publication in newspapers,magazine and journals are various ways of advertising.Advertisement is the soul of modern business.In this age of competition without advertisement it is difficult to attract prospective buyers.Advertisement is a link between the buyers and sellers,manufacturers of products and their users.For drawing public attention to entertainments and sports program mes advertisement is also effective.Advertisement is a source of income for newspapers,magazines,journals,commercial radios and televisions.Money received by them from advertisements helps to give service to the public at low cost.But advertisements have some bad effects on our social and cultural life.Advertisement often deceives people.Being allured they purchase commodity with loss quality instead of a genuine one.Advertising assaults our eyes and ears.It distracts attention of serious readers.TV-spectators and radio-listeners are equally hit by the advertisements.Modern advertisements are leading people to consumerism.But consumerism cannot give us peace and happiness.It only reflects erosion of human qualities.