Is Kooday the next Google?

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With all the buzz around the web surrounding Kooday, is it possible that they could be the next Google? Everywhere I look online I see posts all about it. It is a brand new search engine with a slight twist, they give you the chance to own your own keywords. So if you bought the words "make money from home", you can make money when people perform searches using those words. There are a lot of people signing on and scooping up a lot of the popular names already. They seem to be experiencing fantastic growth, and their members have nothing but praise. Will they give Google a run for their money, who knows? Time will tell. But the early returns say that people are very excited about Kooday, so watch out.