Blogging case study

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I just saw this via a Twitter friend. It's a "case study" where someone who "knows about blogging" takes a freelancer and spends 6 months with them, showing them how to build a money-making blog in the niche of their choice. Of course, it makes the usual claims about "actually showing you every step", where traffic comes from and so on (which may be the case), but it might just be a load of old tosh. We'll see. I figured I'd let you guys know about it since it's a free thing with email updates - I'm sure they'll promote useless crap through the email but if that's all they want in exchange for a bunch of useful info, why not? At least there's no financial cost. Oh, the page is here: http://bloggingcasestudy.com/ This is not a referral, of course - it's just info if you're interested. It was done by Glen Allsop, who I've never heard of but who is apparently a bit of a "name" in marketing, blogging and social media. Anyone who uses the term "digital nomad" on their website gets s thumbs-down from me (I hate buzzword crap) but I'm sure all you marketing-lovers will think he's the best thing since steel-toed shoes.