TV adverts about poverty...children dieing....is it really worth it?

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(Please read it all first) Every opinion is welcomed and thank you very much for your time. Ok. There are loads of adverts that show children dieing in Africa or India because they don't have enough food and water. And they ask us, people watching TV to give money every month. Just a little like £2 a month. Im sure USA has similar adverts. And I don't know anyone who decides to do that except the rich. You call that number and your phone bill will be so high! (of course they want to make their money) Here is the thing that strikes me though..... How much do you think they spent on advertising and marketing to air that? The advert pops up almost everytime, on so many different channels and it's during the whole day. The longer the advert, more channels, how many days it's aired for, these kind of factors all increase the price. That has got to cost a lot right? THOUSANDS. So they re asking us to give money and we don't even know whether our money will reach there. Why can't they just spend all that advertising money for them. Target the rich people. I ve donated a couple times but very little amounts. BECAUSE... today you can buy them food....what about tomorrow? "IF YOU GIVE A MAN A FISH, HE WILL EAT FOR THE DAY....IF YOU GIVE A MAN A FISHING ROD.....HE LL EAT FOREVER". That quote makes sense here.!