Coffee a dollar a cup in Mexico?? are they nuts?.........
By mariaperalta
@mariaperalta (19073)
Mexico
March 20, 2013 8:57am CST
I have been an owner at an internet cafe here for almost 2 years now.
I rent out computer time here.
I sell copies and things.
I also sell coffees from many countries.
I make 4 diff. kinds a day here. Plus reg, mexican coffee.
Yesterday, I went around to a few internet cafes, to get ideas on how to get some more business.
I was so surprised at the prices I say.
I charge about .80 per hour on computers.
I charge about .55 per coffee, I give free refills if they are also on a computer.
I was surprise to see 5 internet cafes, charging 1.00 for a reg. cup of cheap mexican coffee.
This is even more than I paid in the usa.
Are these people nuts?
4 people like this
23 responses
@blackrusty (3519)
• Mexico
20 Mar 13
wow that is a lot of money to say the least are they out of the fool heads most people can't afford that here in mexico I guess in no time you will be the only one that is open for business wishing you a great day
@mariaperalta (19073)
• Mexico
20 Mar 13
Well, some coffee cost more as I get them from other countries. But the cheap mexican coffee should never cost a dollar here.
@blackrusty (3519)
• Mexico
20 Mar 13
still if some one is buy the store brand coffee and selling it for 1 dollar I would never buy it now yes for a gourmet coffee
1 person likes this
@mariaperalta (19073)
• Mexico
22 Mar 13
Yes, that way Id make alot more money on each cup I sell. have a great friday there.
@lampar (7584)
• United States
21 Mar 13
May be they want to make some quick buck by charging a higher price than yours, i am sure there are always some fools out there like to be taken for a ride in those high priced internet cafes, strongly believe just by paying premium price on the cheap Mexican coffee, they are doing a patriotic duty to Mexico, you shouldn't be too surprised there is always some nuts out there willing to play the role of suckers by doing exactly that. Don't worry, continue to charge .55 per coffee if you are still making decent profit from the sales, i am sure your regular customers will appreciate yours' cafe everyday low price and will come back for more later. Just let's those fooling people continue to frequent the businesses that charge higher price until their heart content, they have too much dough inside their deep pocket.
@lampar (7584)
• United States
21 Mar 13
Taxi drivers pretty much know where to get the best coffee for the lowest price in the city, if they continue to come back to your shop for coffee at 5 am, 7 days a week, you probably are making the right decision of charging .55 a cup, instead of higher price. You may not make very high profit on your coffee per cup, but you make up the difference from getting sales in other items in yours cafe. That is the way to go in business, my friend!
@mariaperalta (19073)
• Mexico
21 Mar 13
True, but I bet they dont get 15 taxi drivers for coffee at 5am 7 days a week like I do. Most even buy gum, candies, breads and cookies.
1 person likes this
@mariaperalta (19073)
• Mexico
21 Mar 13
I agree,I had one driver come here. Now I get up to 18 per day. has really helped me stay in business here. Take care there.
1 person likes this
@echoforever (5180)
• United States
24 Mar 13
Wow, I don't know Aussie money compared to ours but that seems high!
1 person likes this
@mariaperalta (19073)
• Mexico
24 Mar 13
wow, seems kind a high to me. is everything that high there?
1 person likes this
@Bluedoll (16773)
• Canada
20 Mar 13
We pay even more but a lot of things are expensive. Homemade items are a real attractive attraction. I think as far as people are concerned even those without much money will spend what they have if they like something.
Anything that brings them pleasure they buy right? Most people here carry at least a twenty dollar bill with them when they go out.
Myself, I look carefully for bargains but if the coffee is good and I like the atmosphere, don't really care if it is a little more or not. i just don't want to go somewhere and feel like i am #27 now get out! You know what I mean?
@Bluedoll (16773)
• Canada
20 Mar 13
In the past I should veggies and eggs. The eggs didn't make much so I dropped them but my customers told me later that they would have paid double because they liked them so much.
I think some things are a come to me product while other products are the make money ones.
@mariaperalta (19073)
• Mexico
20 Mar 13
Your right, I make real good money on my homemade cookies and breads here.
@mariaperalta (19073)
• Mexico
22 Mar 13
I raised the price of my baked items here last week.. not much. They are still buying them like hot cakes here. have a great friday there.
@mariaperalta (19073)
• Mexico
22 Mar 13
wow !!! those sound like starbucks prices here. Very , very good .... but very high. To high to me.
@XtremeGaming (742)
• South Africa
21 Mar 13
Where I stay its about $2 per hour and 1.25 for coffee
1 person likes this
@mariaperalta (19073)
• Mexico
21 Mar 13
is that in the usa? or some where else.
1 person likes this
@mariaperalta (19073)
• Mexico
22 Mar 13
Man I never knew that. Seems like same thing here. A can of coca cola is more here, than in usa.
@XtremeGaming (742)
• South Africa
21 Mar 13
No its in south africa. Things here are expensive. Its actually cheaper to buy a coke in america then it is here. Its even cheaper to buy a coke in london then it is here. here a can is $1 about and in the uk its about 50p which is almost half the price :(
@wolfie34 (26771)
• United Kingdom
20 Mar 13
Although they are asking a dollar for a cup of coffee, they must be selling the coffee otherwise they'd have to put their prices down. Ask yourself was the cafe busy, were people buying coffee? It's supply and demand, if people think a dollar for coffee is too expensive then they wouldn't buy it, but obviously they are!
@cynthiann (18602)
• Jamaica
20 Mar 13
I think Wolfie is right and you could put a ten cents on each cup and see if you are selling the same amount of coffee as usual.
@mariaperalta (19073)
• Mexico
22 Mar 13
Im thinking of that. I do though think Ill leave the price alone for the taxi drivers. As they come here 7 days a week.
@mariaperalta (19073)
• Mexico
20 Mar 13
I think you are right. Maybe I should raise mine a few cents here.
@ctryhnny (3460)
• United States
20 Mar 13
Here in Boston a small coffee is a dollar and change! I think your underselling yourself! I happily pay the $1 for a good cup of coffee.
@mariaperalta (19073)
• Mexico
22 Mar 13
Very true, but hard to understand how prices can be higher in a poor country.. than say in he usa. Where many make 100.00 or more per day...
@mariaperalta (19073)
• Mexico
20 Mar 13
Yes, but money in the usa is always higher than say mexico is. Remember our min. wage here is like 115.00 a week. Not a day.
@AmbiePam (91681)
• United States
25 Mar 13
That seems cheaper than in America. Maybe it's a different size of coffee cup? You said regular size, I wonder if regular there is regular here. I'm not really sure. I don't drink coffee. All I know is if you want to go to Starbucks, prepare to pay through the nose.
@mariaperalta (19073)
• Mexico
25 Mar 13
My cups are those 12 oz ones, kinda small. But If they stay here.. I give them a free refill.
@dawnald (85146)
• Shingle Springs, California
22 Mar 13
Not if people are willing to pay them that amount...
@Bluedoll (16773)
• Canada
23 Mar 13
They shop around and if they get a better buy go elsewhere. Sooner or later someone asks themselves what they like best and toss out the poor places that might have a lower price. Like department stores that sell cheap stuff but have really bad service. You have to ask yourself if you want to stand in line forever for a few cents cheaper for example.
@mariaperalta (19073)
• Mexico
22 Mar 13
True , if they can get those high prices. I dont think i can here.
@mariaperalta (19073)
• Mexico
23 Mar 13
True.. but the taxi drivers now Im the only one open around here at 430- 5 am.
@artemeis (4194)
• China
20 Mar 13
In the world of business, I believe the answer to your question at the end of the post would be I don't think so.
You should know that internet cafe business simply does not earn from renting computers out by the hours only. I am sure there are many additional services which could be offered to increase earnings like selling refreshments, cold sodas, hot beverages, snacks, instant meals (t.v. meals or instant noodles) or fresh tacos.
While you may charge a reasonable price for your coffee, I don't think there's anything wrong selling at market price because it would mean profitability which is good to have for the sustenance of the business. Besides, the other cafes may have different operating cost than yours.
I believe internet cafes can derive income by providing top up service for various MMORPG games for gamers or you may want to consider giving computer classes to elderly computer illiterate folks. Setup WiFi hotspot add a few tables for coffee or refreshments + .15 for WiFi access.
I am sure you need to consider what you will need especially the funds for keeping your machines to be fast and with the latest upgrades in online games and whatever. So, you are not nuts if you are charging 1.00 refillable coffee.
@artemeis (4194)
• China
20 Mar 13
Work out a depreciation cost for your existing machines into your rents and you can upgrade the machines in due time. Then, sell the old ones at a low price for more income and in your bulk order for new ones get some rich neighbors or relatives in so that the quantity order can reduce the price for your machines.
@mariaperalta (19073)
• Mexico
22 Mar 13
Great idea !!! Ill sit down with my brother this weekend and look at all that. Have a great day there.
@mariaperalta (19073)
• Mexico
20 Mar 13
I do a few other things like sell fresh baked cookies an d breads. Thanks for the great ideas here.
@cynthiann (18602)
• Jamaica
20 Mar 13
Even at |Burger King, coffee sells at US$1.30 in my country. It is now a luxury. If I ever have one then I make sure to get a refill Really ridiculous price
@cynthiann (18602)
• Jamaica
20 Mar 13
Forgot to add that Burger King are nuts with their pricing and their coffee is not a good grade either
@mariaperalta (19073)
• Mexico
20 Mar 13
Really, not so bad here at mexico. Around .80 cents last time I checked.
@habibti320 (925)
• United States
20 Mar 13
Around here, Burger King is actually the lowest priced of the fast food chains. They are selling any size cup of coffee for .25 cents and lattes for $1. The quality is not as good, but if you are looking for something economical, it'll do!
@kprofgames (3091)
• United States
22 Mar 13
That's pretty cheap for coffee really. Local cafe charges $1.20 with free refills. Any gas station close by is about $2.00 per cup (and that's a small one).
I don't think a $1.00 an hour would be unreasonable to charge for computer time.
You said you have a lot of young customers, do you sell soda as well? I would think that would be very popular amoung the younger people. That and snacks of cookies and brownies.
@kprofgames (3091)
• United States
22 Mar 13
I used to treat myself to a starbucks now and then but can't justify spending over $3.00 for a cup of coffee.
@mariaperalta (19073)
• Mexico
22 Mar 13
really not here, some places are cheap like .25 cents and up to 1.25 or maybe more.
@mariaperalta (19073)
• Mexico
22 Mar 13
Same here.. starbucks is good. But to darn high here in Mexico.
@inertia4 (27960)
• United States
27 Mar 13
You know, a dollar is actually a good price for a cup of coffee. StarBucks charges way more then that for a cup. So does Dunkin Donuts. And most stores here charge at least a dollar a cup. Maybe less for a small cup. But, a dollar is a good price. You could undercharge everyone even if you raised the price on a cup of coffee from 55 cents to like 80 cents or even 75 cents. And you can raise the amount of the time on the computers. I think you should be charging at least a dollar an hour or more for the computer time. You need to make money. After all you are running a business.
@mariaperalta (19073)
• Mexico
27 Mar 13
wow, I thought they were are cheaper than that. Im thinking to raise my coffees 10 cents a cup on the first here.
1 person likes this
@ptrikha_2 (46794)
• India
21 Mar 13
May be, some of the owners might think that if people are too interested in drinking coffee, they will anyways go for it. I have seen it in many Malls in India- things that should be something like Rs. 30/- being charged Rs. 45/- and so on, based on the thinking that people who come to such places would anyways have so much money to pay anything they are charged.
@mariaperalta (19073)
• Mexico
21 Mar 13
True, but I make alot more money selling coffees than I do renting computer time here.
@mariaperalta (19073)
• Mexico
24 Mar 13
I was thinking the same. Even if I raise them 10 cents, Im still cheaper than all the others here.
@lucas5 (455)
• Sao Paulo, Brazil
21 Mar 13
well, you need to see how are the things here in Brazil, the hour is like $1.50 and the coffe is .80 or more.
thank you for your discussion
@mariaperalta (19073)
• Mexico
21 Mar 13
Seems kinda high there. I was thinking brasil might be even cheaper than here. Take care there. Hola !!!
1 person likes this
@mythociate (21432)
• Oklahoma City, Oklahoma
21 Mar 13
It's been so long since I paid for 'a cup of coffee' (as I usually have-instant coffee at home or -FREE coffee from church ... I know it's not "free," but you know what I mean).
& I don't think I've EVER had it in 'an Internet cafe,' but--the one time (a long time ago) when I DID buy 'a cup of coffee,' it was something like $2.50.
Granted, it was 'gourmet' coffee. And in US-money; is that what you're using, or are you on pesos? What's the difference? Why?
@mariaperalta (19073)
• Mexico
21 Mar 13
wow thats kinda high. I love coffee.. but even I hate to ever buy a cup. As I sell so many here in the cafe.
@asmawahabbcs (73)
• Pakistan
21 Mar 13
Its a part of everyday's life. People think that they are sharp enough but other one make them fool. And you know that prices increase on area bases also. On some area we get coffee at low price while on other areas we get high price, its all about the locality and many people think that if they are paying high then they are getting good things.
@mariaperalta (19073)
• Mexico
21 Mar 13
You are so right there. In the downtown area everything is 20-30% more there.
@dagami (1158)
• Rome, Italy
21 Mar 13
a cup (a very tiny one) of espresso costs 80 euro cents here in rome or probably in all over italy. this is equivalent to one US dollar. if you go to the more chic coffee shops, the price would be higher. the prices are indeed very high these days. everything is expensive.
@mariaperalta (19073)
• Mexico
21 Mar 13
Very true, I guess it really depends where you are drinking it at.