Dominating SEO Trends in 2014 for Every Entrepreneur

Tweet

Statistics revealed that more than 85% of all online purchases basically starts with an online search first. It's highly essential to know and understand the present trends and strategies of SEO to survive in such a competitive market and beat all odds. SEO landscapes are getting changed at a huge rate. So, if you are an entrepreneur and completely dependent on a strong online existence to get connected with your customers, then it's high time to pay attention. Poor quality content, dusky link-building plans and bad designs are just some of the factors that causes websites to fall out from the world of SEO. Because what created miracle for your business yesterday might not do the same today. And this in fact could actually kill your business. Today, top SEO strategies have incorporated diversified components, including content marketing, social media assimilation, brand building, mobile optimization, etc. So, it's time to adopt your own strategy and keep a close watch on the real demands. Here are 5 SEO trends that can shape your business prosperity in the field of SEO this year. 3 Effective SEO Components: A strong and effective SEO program has 3 components: social media, content and links. The content should be developed focusing on the audience's needs which can help you drive profit generating results for your site. Social media heightens your reach to the audience so that the users can find your content profitable. And links from top quality sites would prove that you are a trustworthy site. Rise of content marketing grows toward digital ability: Content marketing was the dominant buzzword of 2013 and is a trend that is going to stay for a long time. Brands should be a little more aware while creating content that can reach the audiences well. As the content marketing trend is maturing, the companies now are able to target content effectively and measure their performance in order to get improved results. Building brand is more essential than building links: A strong brand plays an increasingly important role in SEO. Building brand is one of the most critical steps to rank well over time. And if you are successful building it, then this will not only attract traffic and make you rank well, but will also help you in gaining customer support and trust. Mobile optimization is no more optional: Release of Google's Hummingbird updates has made it troublesome for sites to rank high without a mobile strategy. And this includes a mobile content strategy as well as a responsive design. But it's been high time to invest in this field as half of the population have gained smart phones and tablets now. Mobile content strategy are compiled keeping various mobile users in mind and a responsive design ensures that your site seems perfect across a range of mobile devices. All these trends mentioned above add up to 2 things: balance and integration. As you are developing your SEO plans for your company, take a look at all the key areas starting from good writing to developing social platforms and building links. Customize your plans by knowing your company's goals and focus on the things that can bring you closer towards your audience and soon good search engine rankings will follow. For more information about SEO strategies, please visit