Is Twitter worth the Premium charge?

January 25, 2025 10:37am CST
I have always wondered if X - formerly known as Twitter, is worth paying the Premium charge on. There is Premium and Premium+ and you can eradicate the annoying adverts if you pay the price for it. The main attraction must be the ability to monetise your content on the platform. Before we get excited, a little digging suggests a ballpark of $8.50 per 1m impressions. This seems a lot of interaction for such a small sum. My impressions are currently running around 18-20k per week, so it would be pointless me even making the effort, or maybe I am wrong? Once you are a premium member, your engagement is boosted by the platform. You would have to be active and the best way to encourage engagement is to be controversial. The responses may not be positive, but you will get plenty of engagement this way. Popular subjects are politics, reality TV and cycling! Have you ever considered monetising your online content?
7 people like this
6 responses
@kaylachan (74218)
• Daytona Beach, Florida
25 Jan
I do monitize my online content by posting on places like Mylot which pays for what you post. I do not believe in a system like X where you have to pay a fee for the possibility to get paid. It should be like Youtube , Tiktok or other platforms where you build a following and get paid for what you're already doing.
3 people like this
25 Jan
I agree with you. I imagine those that already have that presence elsewhere would quickly pay for their fee in no time.
1 person likes this
@AmbiePam (95684)
• United States
25 Jan
No, it has never really entered my mind, and I wouldn’t waste my money on it.
1 person likes this
25 Jan
Good concise opinion!
1 person likes this
@id_peace (14455)
• Singapore
25 Jan
Not really. To me it seems that it is not worth it
1 person likes this
@TheHorse (222388)
• Walnut Creek, California
25 Jan
I have no interest in Twitter. I suppose I would monetize my music videos if I could. But it's not that important to me. Here's one of my earliest videos. I hope you enjoy it. No money in it for me, though.
Your browser isn’t supported anymore. Update it to get the best YouTube experience and our latest features. Learn moreRemind me later
1 person likes this
@NJChicaa (121061)
• United States
25 Jan
No I haven’t and it will be a cold day in hell before I give Elmo my $$
1 person likes this
25 Jan
He is one of your countrymen! I think he is like Marmite.
@porwest (95384)
• United States
26 Jan
I have been exploring the idea. I am not convinced it is worth it unless you have a major following on the platform, but who knows? I admit it is EXTREMELY difficult to get engagement without a blue checkmark though.