Is David Beckham really worth $250 M ???

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We all know that David Beckham is the most famous footballer at this time. This former Manchester United (England) and Real Madrid (Spain) player will move to LA Galaxy (USA) in this August with stunning transfer fee: $ 250 Million for 5 years. Thus will make him the most expensive player soccer player in the world. May be we wont be this surprised if he moves to European rich football club, where soccer is the most favourite sports in the continent, with the fanatic supporter. But to MLS (USA Leage) ?? Where soccer is the 4th famous sports in that country behind Basketball, American Football and Baseball ??? Can a David Beckham makes MLS the most favourite sports in USA?? We know that few great player such as Pele, Frans Beckenbauer, Johan Cryuff, George Best ever play in USA at 70's but they cant do much to make soccer the most fav sports. Can a David Beckham makes MLS more interactive ?? where he cant even get his position in Real Madrid's starting lineup ?? Is LA Galaxy really use David Beckham ability to play soccer or because of his social status as celebrity to make the club famous than the sports itself ?? Pls give ur oppinion