Learning to Pronounce Names for Fun and Profit

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One of my major interests these days in learning to pronounce people's names. I work in a bank that is very close to a college, and many of the students and professors are foreign. I've noticed that when I learn how to say the names of my customers it makes them feel special, and brightens their day. It seems like such a small thing, but it really makes people happy. Does anyone else go out of their way to learn how to pronounce other people's names? How do you feel if someone mispronounces your name? Or if someone you don't know all that well goes out of their way to learn how to pronounce it?