The African Red campaign...

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I was so excited to watch Oprah today. She went all over Chicago buying red things from various merchants who are participating in a campaign to fund AIDS projects and get medical and emotional support to AIDS victims all over Africa. The idea is that these stores and products are giving huge amounts of their profits, some up to 50%, from the sales of these items. Buy RED products this Christmas. GAP red, Motorola RED phones, Armani tee shirts and sunglasses... It's a great thing, actually.