Apple iPhone; is it worth the fuzz?

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the new and upcoming mobile phone designed and manufactured by apple is recieving about 250 million dollars worth of advertisement. so what's all the fuzz about is this the new revolutionary phone or just another mediocre phone we see in the market. for me i think this new phone was not really equipped with the latest technologies like EDGE and 3G services. but still it has features that will make you crave for more IPHONE like the proximity sensor and the multi-touch screen.