Blogging VS social media

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Can it be the same, as marketing tools from followers and likes of other discussion. social media. One of the best ways to market yourself and your blog is by gaining followers on any of these social media platforms and sharing posts just as blogging, or bragging about yourself or others, And share about . Is it the same as these companies making the same price doing different content and development to these tools to express there ability. And knowledge of this world.