No Real Shift Happened, Actually

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Let's take a quick look at a fast-growing list of companies who are doing something rather interesting lately. Ford, McDonald's, Alphabet, Lyft, DoorDash, Lowes, Harley-Davidson, Brown Forman (who makes boozes like Jack Daniels), Tractor Supply Co, John Deere, Meta (who owns Facebook and Instagram among others), Microsoft, and get this, even CNN. What do all of these companies have in common? DEI initiatives. Well, that was before two things happened. Trump was elected and with the results in both the House and the Senate, woke ideology was effectively rejected outright by the majority voting block of the American people. DEI, for those unfamiliar with the term, is a woke policy companies adopted that stands for diversity, equity and inclusion. What it is essentially is nothing more than a discriminatory and divisive tool packaged as "better opportunity for marginalized people in society." The reason DEI became popular among businesses was because there was this thought that there was a cultural shift happening in the broader social order and companies wanted to cater to that. The reality is, they were wrong about it. There is no shift in the broader social order, except that which was made up in the liberal media to make it appear that way. Companies like Anheuser-Bush, who single handedly dethroned their flagship Bud Light as the king of light beers after the Dylan Mulvaney debacle quickly found out the vast majority of people simply are not as interested in woke culture as they had thought. I think companies got the message and as a result of that are taking action. At the end of the day, they want to protect their bottom lines, and one thing that won't happen if they fantasize that woke culture is more popular than it is, is be profitable. All of these companies are reducing staffing in DEI departments or closing down their DEI initiatives altogether. They don't work, they are unpopular, and the backlash for having these initiatives in place is not good for business and isn't good for employee morale either.